Foundation Launch Kit
Build the story before you build the content machine.
The Foundation Launch Kit is designed for founders and creators who are ready to establish the core story of their brand and walk away with professional content they can use to introduce themselves, their work, and what they stand for.
WHY FOUNDATION
Start With Your Story.
Before you worry about posting consistently, building a content calendar, or growing your audience, your brand needs something worth building around.
Your Foundation Launch Kit helps turn your core story and message into a set of polished visual assets designed to give your brand a strong starting point.
YOUR FOUNDATION INCLUDES
What You’ll Get
01
1 Foundational Brand Video
Your core story, message, and point of view brought together in one primary brand video — an anchor piece that introduces who you are and what your brand stands for.
02
3 Short-Form Cutdowns
Three short-form edits created from your foundational story, giving you versatile assets for social media, your website, launches, and other digital touchpoints.
03
3 Professional Headshots
Updated professional imagery to help create a consistent presence across your website, social profiles, press materials, and brand platforms.
04
1 Revision Round
One round of revisions is included to refine the final creative deliverables.
INVESTMENT
Foundation Launch Kit
$2,950
Foundation only. No ongoing publishing or content management required.
Creative Package — $2,500
1 foundational brand video
3 short-form cutdowns
1 revision round
Professional Headshots — $450
Includes 3 professionally captured headshots.
TOTAL INVESTMENT:
$2,950
OPTIONAL ADD-ONS
Build More Momentum
Want more content ready for your launch? Add two additional short-form stories designed to give you more ways to introduce your brand, share the process, and build momentum around your next chapter.
Launch Story Shorts — +$600
Includes:
1 Behind-the-Scenes short (30–60 sec)
1 Transformation short (30–60 sec)
1 revision round for the add-on deliverables
NEW TOTAL: $3,550
Foundation Launch Kit + Launch Story Shorts, excluding optional Hair & Makeup.
Optional Hair & Makeup
Professional hair and makeup can be added to your Foundation experience for a polished, camera-ready look across your video and photography.
Available at an additional partner rate. Ask us about adding Hair & Makeup when booking.
WHAT COMES NEXT
Foundation Is Just the Beginning
The Foundation Launch Kit is designed to give you the story and assets you need to begin. When you’re ready to build on that foundation, ECP can help you move into the next stages of the Foundation → Flow → Growth Method.
FOUNDATION
Define the story. Create the core assets.
FLOW
Turn your foundation into a consistent content system.
GROWTH
Expand your reach and amplify what’s working.
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